PROJECT DETAILS
2023
3SACH Mart
HCMC, Vietnam
SCOPE OF WORK
Store Interior
Brand Identity
Brand Assets: Signage – Icons – Packaging
Branding and spatial identity for 3Sach—a new grocery & lifestyle store in Vietnam promoting zero-waste consumption and sustainable everyday habits. NC1 Design created a cohesive identity system spanning from logo and packaging to in-store signage and interior graphics.
The 3Sach logo is built from four rounded modules derived from the form of the letter S, visually referencing the brand name “3S”. These four modules are also color-coded to represent the four seasons—Spring (green), Summer (blue), Autumn (orange), and Winter (beige)—symbolizing the brand’s commitment to sustainability and conscious living across all times of the year.
Interior visuals and printed materials reinforce the messaging, creating an inviting yet purposeful shopping environment aligned with the brand’s sustainable mission.
